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Holiday TV & Social

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A local family turns their favorite holiday tradition into a chance to spread cheer to all in their community. 

AD - Harper Biewen

Traditions with a Twist

For the holidays, we took a different approach to social recipe videos. Instead of Tasty-style top-down videos, we created a series that told the story of a mom teaching her son how to put a twist on a traditional family recipe. 

We figured out which holiday recipes were most popular in each state, then created 20 unique pieces of content.

AD - Ivy Phan

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